The bathroom company, which is based in Alsager, features on a TV show called Made In Britain. In this programme the comedian Dom Joly travels all round the UK trying to replace anything in his home and wardrobe from overseas with products made in Britain.

Filming took place at the Twyford Alsager factory during March. The presenter Dom spent lots of time on the shop floor, getting his hands dirty exploring the details of the Sanitaryware factory and meeting a number of potters. He was genuinely surprised at the fact that modern day pottery manufacturing processes mix sophisticated computers and robotics with traditional hand crafting. He found the “function” testing of toilets highly amusing and was especially impressed at the excellent performance of the Twyford Flushwise water saving toilets.

This episode is called – Great British Loos and it will be screened on the digital channel Blighty @ 10am, 2pm & 8pm with a repeat at 1.30am tomorrow